Client:
AV.AI
Client:
AV.AI
Duration:
2 Months
Duration:
2 Months
Year:
2025
Year:
2025
Categories:
Automation Systems & Intelligent Infrastructure
Tools Used:
Framer
Chat GPT
G-Suite
Stripe
Canva
Adobe Illustrator
Freepik
Our team mates who took part in this project

AV.AI was built as a standalone automation brand designed to showcase the next generation of intelligent system building - combining aesthetics, automation, and compliance into one seamless ecosystem. I created the brand from the ground up: visual identity, website, backend infrastructure, email suite, and all internal automations.
From system design to brand verification, every element was architected to function autonomously. I handled the full A2P (Application-to-Person) registration and compliance process, enabling AV.AI to send branded, verified business text messages legally and at scale. This project represents the intersection of my two core strengths - building sleek, intelligent brands and engineering the backend systems that make them operate like living, breathing entities.
Approach
My approach to AV.AI was holistic treating branding and automation as one unified discipline. I started by defining the brand’s visual identity: minimalist, premium, and technical, with subtle cues that communicate precision and innovation.
Once the design foundation was set, I engineered the backend architecture configuring custom email domains, setting up an automation engine that connects CRM, texting, and web form submissions, and creating a compliant infrastructure for future scalability.
Everything from the logo to the lead flow was intentionally aligned around one concept: effortless intelligence. The goal was to make the brand feel as automated and intuitive as the systems running it.
Approach
My approach to AV.AI was holistic treating branding and automation as one unified discipline. I started by defining the brand’s visual identity: minimalist, premium, and technical, with subtle cues that communicate precision and innovation.
Once the design foundation was set, I engineered the backend architecture configuring custom email domains, setting up an automation engine that connects CRM, texting, and web form submissions, and creating a compliant infrastructure for future scalability.
Everything from the logo to the lead flow was intentionally aligned around one concept: effortless intelligence. The goal was to make the brand feel as automated and intuitive as the systems running it.
Approach
My approach to AV.AI was holistic treating branding and automation as one unified discipline. I started by defining the brand’s visual identity: minimalist, premium, and technical, with subtle cues that communicate precision and innovation.
Once the design foundation was set, I engineered the backend architecture configuring custom email domains, setting up an automation engine that connects CRM, texting, and web form submissions, and creating a compliant infrastructure for future scalability.
Everything from the logo to the lead flow was intentionally aligned around one concept: effortless intelligence. The goal was to make the brand feel as automated and intuitive as the systems running it.
Vision and Inovation
My approach to AV.AI was holistic treating branding and automation as one unified discipline. I started by defining the brand’s visual identity: minimalist, premium, and technical, with subtle cues that communicate precision and innovation.
Once the design foundation was set, I engineered the backend architecture configuring custom email domains, setting up an automation engine that connects CRM, texting, and web form submissions, and creating a compliant infrastructure for future scalability.
Everything from the logo to the lead flow was intentionally aligned around one concept: effortless intelligence. The goal was to make the brand feel as automated and intuitive as the systems running it.
Vision and Inovation
My approach to AV.AI was holistic treating branding and automation as one unified discipline. I started by defining the brand’s visual identity: minimalist, premium, and technical, with subtle cues that communicate precision and innovation.
Once the design foundation was set, I engineered the backend architecture configuring custom email domains, setting up an automation engine that connects CRM, texting, and web form submissions, and creating a compliant infrastructure for future scalability.
Everything from the logo to the lead flow was intentionally aligned around one concept: effortless intelligence. The goal was to make the brand feel as automated and intuitive as the systems running it.
Vision and Inovation
My approach to AV.AI was holistic treating branding and automation as one unified discipline. I started by defining the brand’s visual identity: minimalist, premium, and technical, with subtle cues that communicate precision and innovation.
Once the design foundation was set, I engineered the backend architecture configuring custom email domains, setting up an automation engine that connects CRM, texting, and web form submissions, and creating a compliant infrastructure for future scalability.
Everything from the logo to the lead flow was intentionally aligned around one concept: effortless intelligence. The goal was to make the brand feel as automated and intuitive as the systems running it.
Identifying Unique Challenges
The main challenge in building AV.AI was bridging two worlds that rarely speak the same language branding and backend compliance. Most automation brands focus on either visuals or functionality; I wanted both to coexist without compromise.
Establishing brand authority while navigating A2P verification was particularly intricate. The process required coordination between multiple vendors, legal compliance, and reputation management, all while maintaining a consistent brand tone and identity. I also had to ensure every automation from website forms to email flows operated seamlessly without adding friction to the user journey.
In short, the challenge wasn’t just to build a brand that looked intelligent, but one that operated intelligently from day one.
Identifying Unique Challenges
The main challenge in building AV.AI was bridging two worlds that rarely speak the same language branding and backend compliance. Most automation brands focus on either visuals or functionality; I wanted both to coexist without compromise.
Establishing brand authority while navigating A2P verification was particularly intricate. The process required coordination between multiple vendors, legal compliance, and reputation management, all while maintaining a consistent brand tone and identity. I also had to ensure every automation from website forms to email flows operated seamlessly without adding friction to the user journey.
In short, the challenge wasn’t just to build a brand that looked intelligent, but one that operated intelligently from day one.
Identifying Unique Challenges
The main challenge in building AV.AI was bridging two worlds that rarely speak the same language branding and backend compliance. Most automation brands focus on either visuals or functionality; I wanted both to coexist without compromise.
Establishing brand authority while navigating A2P verification was particularly intricate. The process required coordination between multiple vendors, legal compliance, and reputation management, all while maintaining a consistent brand tone and identity. I also had to ensure every automation from website forms to email flows operated seamlessly without adding friction to the user journey.
In short, the challenge wasn’t just to build a brand that looked intelligent, but one that operated intelligently from day one.
Resolving Complex Problems
To solve these complexities, I designed AV.AI’s ecosystem with layered functionality and built-in compliance.
I started with domain setup and custom email configuration through a secured hosting environment.
I connected the site’s lead forms directly to automated email and SMS workflows for instant response and tracking.
I handled A2P brand verification and registration with carriers to ensure compliant business texting.
I created dynamic automations for lead capture, onboarding, and internal task management connecting CRM, texting, and email in one automated loop.
This infrastructure eliminated manual communication entirely. Every message, lead, and interaction flows automatically, a real demonstration of how automation can be human-centered, compliant, and beautifully executed.
Resolving Complex Problems
To solve these complexities, I designed AV.AI’s ecosystem with layered functionality and built-in compliance.
I started with domain setup and custom email configuration through a secured hosting environment.
I connected the site’s lead forms directly to automated email and SMS workflows for instant response and tracking.
I handled A2P brand verification and registration with carriers to ensure compliant business texting.
I created dynamic automations for lead capture, onboarding, and internal task management connecting CRM, texting, and email in one automated loop.
This infrastructure eliminated manual communication entirely. Every message, lead, and interaction flows automatically, a real demonstration of how automation can be human-centered, compliant, and beautifully executed.
Resolving Complex Problems
To solve these complexities, I designed AV.AI’s ecosystem with layered functionality and built-in compliance.
I started with domain setup and custom email configuration through a secured hosting environment.
I connected the site’s lead forms directly to automated email and SMS workflows for instant response and tracking.
I handled A2P brand verification and registration with carriers to ensure compliant business texting.
I created dynamic automations for lead capture, onboarding, and internal task management connecting CRM, texting, and email in one automated loop.
This infrastructure eliminated manual communication entirely. Every message, lead, and interaction flows automatically, a real demonstration of how automation can be human-centered, compliant, and beautifully executed.



User-Centric Design
Even as a tech-forward brand, AV.AI was built with accessibility in mind. I focused on creating a site and system that feels simple even when it’s doing something complex.
Forms are short and intuitive. Pages are structured for immediate comprehension. The automations were written in plain language, not tech jargon because real intelligence lies in making technology feel effortless to the end user. Every touchpoint from the first text confirmation to the email response — was crafted to feel responsive, human, and premium.
User-Centric Design
Even as a tech-forward brand, AV.AI was built with accessibility in mind. I focused on creating a site and system that feels simple even when it’s doing something complex.
Forms are short and intuitive. Pages are structured for immediate comprehension. The automations were written in plain language, not tech jargon because real intelligence lies in making technology feel effortless to the end user. Every touchpoint from the first text confirmation to the email response — was crafted to feel responsive, human, and premium.
User-Centric Design
Even as a tech-forward brand, AV.AI was built with accessibility in mind. I focused on creating a site and system that feels simple even when it’s doing something complex.
Forms are short and intuitive. Pages are structured for immediate comprehension. The automations were written in plain language, not tech jargon because real intelligence lies in making technology feel effortless to the end user. Every touchpoint from the first text confirmation to the email response — was crafted to feel responsive, human, and premium.
Meeting User needs
The users AV.AI was designed to serve small business owners, solopreneurs, and emerging automation adopters that needed one thing above all: trust. They wanted a system that just works. No technical jargon, no manual maintenance, no confusion.
I built AV.AI to meet those expectations head-on. The automations respond instantly, the communication systems stay compliant, and the brand conveys reliability at every turn. Everything is set up so users can experience automation without ever needing to think about what’s happening behind the scenes.
Meeting User needs
The users AV.AI was designed to serve small business owners, solopreneurs, and emerging automation adopters that needed one thing above all: trust. They wanted a system that just works. No technical jargon, no manual maintenance, no confusion.
I built AV.AI to meet those expectations head-on. The automations respond instantly, the communication systems stay compliant, and the brand conveys reliability at every turn. Everything is set up so users can experience automation without ever needing to think about what’s happening behind the scenes.
Meeting User needs
The users AV.AI was designed to serve small business owners, solopreneurs, and emerging automation adopters that needed one thing above all: trust. They wanted a system that just works. No technical jargon, no manual maintenance, no confusion.
I built AV.AI to meet those expectations head-on. The automations respond instantly, the communication systems stay compliant, and the brand conveys reliability at every turn. Everything is set up so users can experience automation without ever needing to think about what’s happening behind the scenes.
Detailed Pages and Features
Home – I designed the homepage to capture AV.AI’s essence: clean, intelligent, and conversion-driven. The copy and layout establish instant authority and clarity.
Services – I outlined each automation package system setup, outbound systems, AI texting workflows designed for clarity and technical precision.
Contact – Built and integrated a streamlined contact form that feeds directly into the CRM and A2P workflows, triggering both internal notifications and branded confirmation messages.
Terms & Privacy – Created and integrated compliance pages with proper legal language for SMS and email communication.
404 / Fallback Pages – Custom-designed branded error pages to maintain continuity and reinforce professionalism across the user journey.
Detailed Pages and Features
Home – I designed the homepage to capture AV.AI’s essence: clean, intelligent, and conversion-driven. The copy and layout establish instant authority and clarity.
Services – I outlined each automation package system setup, outbound systems, AI texting workflows designed for clarity and technical precision.
Contact – Built and integrated a streamlined contact form that feeds directly into the CRM and A2P workflows, triggering both internal notifications and branded confirmation messages.
Terms & Privacy – Created and integrated compliance pages with proper legal language for SMS and email communication.
404 / Fallback Pages – Custom-designed branded error pages to maintain continuity and reinforce professionalism across the user journey.
Detailed Pages and Features
Home – I designed the homepage to capture AV.AI’s essence: clean, intelligent, and conversion-driven. The copy and layout establish instant authority and clarity.
Services – I outlined each automation package system setup, outbound systems, AI texting workflows designed for clarity and technical precision.
Contact – Built and integrated a streamlined contact form that feeds directly into the CRM and A2P workflows, triggering both internal notifications and branded confirmation messages.
Terms & Privacy – Created and integrated compliance pages with proper legal language for SMS and email communication.
404 / Fallback Pages – Custom-designed branded error pages to maintain continuity and reinforce professionalism across the user journey.
Accessibility and Optimization
Behind the minimalist aesthetic is a deeply optimized architecture. The website was built for speed, responsiveness, and SEO performance. The automation stack email, SMS, CRM, and compliance was designed with redundancy and scale in mind.
A2P messaging was configured with verified routes and fallback protocols to prevent carrier blocking, while email authentication (SPF, DKIM, DMARC) ensures deliverability and protection. Every component from user interaction to backend compliance was built to work harmoniously as a single, intelligent unit.
Accessibility and Optimization
Behind the minimalist aesthetic is a deeply optimized architecture. The website was built for speed, responsiveness, and SEO performance. The automation stack email, SMS, CRM, and compliance was designed with redundancy and scale in mind.
A2P messaging was configured with verified routes and fallback protocols to prevent carrier blocking, while email authentication (SPF, DKIM, DMARC) ensures deliverability and protection. Every component from user interaction to backend compliance was built to work harmoniously as a single, intelligent unit.
Accessibility and Optimization
Behind the minimalist aesthetic is a deeply optimized architecture. The website was built for speed, responsiveness, and SEO performance. The automation stack email, SMS, CRM, and compliance was designed with redundancy and scale in mind.
A2P messaging was configured with verified routes and fallback protocols to prevent carrier blocking, while email authentication (SPF, DKIM, DMARC) ensures deliverability and protection. Every component from user interaction to backend compliance was built to work harmoniously as a single, intelligent unit.
Conclusion
AV.AI represents the purest form of what I do: building entire systems that blend brand strategy, automation, and compliance into seamless digital experiences.
This wasn’t just a logo and a website it was the creation of a functioning automation brand from the ground up, designed to operate independently and intelligently. AV.AI stands as a live example of how I approach modern system design: strategic at the surface, deeply engineered underneath, and built for scalability and trust.
Conclusion
AV.AI represents the purest form of what I do: building entire systems that blend brand strategy, automation, and compliance into seamless digital experiences.
This wasn’t just a logo and a website it was the creation of a functioning automation brand from the ground up, designed to operate independently and intelligently. AV.AI stands as a live example of how I approach modern system design: strategic at the surface, deeply engineered underneath, and built for scalability and trust.
Conclusion
AV.AI represents the purest form of what I do: building entire systems that blend brand strategy, automation, and compliance into seamless digital experiences.
This wasn’t just a logo and a website it was the creation of a functioning automation brand from the ground up, designed to operate independently and intelligently. AV.AI stands as a live example of how I approach modern system design: strategic at the surface, deeply engineered underneath, and built for scalability and trust.



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Build systems that outlive them.
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Newsletter
Stay Human in the Age of Automation.
The NVZN newsletter delivers deep dives on AI, automation, and the art of building systems that feel not just function.
Real strategy. Real emotion. No recycled marketing fluff.
Join the future of intelligent marketing.→
Newsletter
Stay Human in the Age of Automation.
The NVZN newsletter delivers deep dives on AI, automation, and the art of building systems that feel not just function.
Real strategy. Real emotion. No recycled marketing fluff.
Join the future of intelligent marketing.→
Newsletter
Stay Human in the Age of Automation.
The NVZN newsletter delivers deep dives on AI, automation, and the art of building systems that feel not just function.
Real strategy. Real emotion. No recycled marketing fluff.
Join the future of intelligent marketing.→


